Mo’s Holiday Shopping Spree for a Family in Need

Cool Stuff, General | Dec 29th, 2010

On Thursday December 23rd, Modell’s did their part to show the holiday spirit by helping a family in need. The Jones family from South Philadelphia suffered a tragedy on Thanksgiving night when their home burned down while they were at a relatives for dinner. No one was injured, but the family lost everything except for the clothes on their backs. The mother, Christina Jones, was not sure how she would be able to provide a Christmas for her three young children. And with that her brother Monty-Gee stepped up and began reaching out to any company or organization that might be able to help.

Monty-Gee is a familiar face around Modell’s because he has attended numerous grand openings and promotions to add flair and entertainment, as he is an unofficial mascot of the Philly sports teams (and has even danced with the Phillie Phantatic at many Phillies games). Monty reached out to Modell’s to see if we could do anything for the kids, so we sprung to action by offering the kids a 1 minute shopping spree in the store to grab whatever they wanted.

With every major TV network picking up the story, the kids raced through the store grabbing footballs, basketballs, sneakers and more. Then to top all that off, mom Christina was presented with Modell’s gift cards to buy some things for herself. The final surprise would come later in the day when the family would come back to the store for their own private meet & greet with Eagles wide receiver Jeremy Maclin. Jeremy heard about the families story through Modell’s and wanted to help out. So he came out to the store right from practice to meet the kids, sign autographs, and take pictures with them. To top it all off the kids got to ride home in a limo with Jeremy! It was a very emotional day for the family and they were extremely appreciative of the local support they received from Modell’s Sporting Goods and Jeremy Maclin to give them a Merry Christmas.